The Adster Podcast

Deep dives into ad monetization, programmatic advertising, and the evolving landscape of digital advertising with industry experts and thought leaders.

Why More Demand Won't Fix Your Monetisation Problem

Girish and Ketan break down why fill rate alone isn't the magic lever publishers think it is, and why the smartest publishers are optimising for something far more strategic.

Ad Revenue Without the Black Box: Adster's Patent Story

Girish and Ketan discuss their newly granted ad tech patent, the real problems with mediation platforms, and how publishers can increase render rate, reduce latency, and regain control of their monetization stack.

Why Gaming Publishers Must Take Back Control – A Deep Dive with Sony Joseph

In this episode of the Adster Podcast, Girish Vishwanath sits down with Sony Joseph, founder of Artifact and former monetization lead, for a grounded and eye-opening conversation on the state of ad monetization for gaming publishers today.

Ranganathan Srinivasan joins the conversation to unpack the evolving landscape of app monetization

Decoding Ad Monetization: From Developer Chaos to Scalable Ad Ops

In this episode of the Adster Podcast, co-founder and CTO Ranganathan Srinivasan joins the conversation to unpack the evolving landscape of app monetization.

From Nielsen to Adster: Sam Bell on the Biggest Shifts in Digital Advertising

In this episode, we sit down with Sam Bell, Managing Director for America at Adster, to talk about the evolving landscape of AdTech, programmatic advertising, and publisher monetization strategies.

Ketan Girish Adster Podcast Episode 2 Smart Adtech Engineering for AdMonetization

More Ads, More Money? Not Always. The Smart Way to Monetize

What does it take to build a high-scale, low-latency ad tech platform? In this episode of the Adster Podcast, host Girish Vishwanath sits down with Ketan Chandak, (Co-founder & CPTO) of Adster, to break down the engineering challenges, AI-powered optimizations, and strategic decision-making that go into monetizing publishers efficiently.

Rajiv Girish Adster Podcast Episode 1 Meta Mediation

Adster - Solving the Ad Monetization Puzzle for Publishers

In this premiere episode, Girish Vishwanath (Co-Founder and CBO) and Rajiv Kumaar (Co-Founder and CEO) sit down to explore the adtech landscape, the problems publishers face, and how Adster is revolutionising ad monetization.